One of the beautiful parts of the Swaay.Health marketing community is that there are so many people that have a depth of knowledge and experience they can share with the rest of us. With that thought in mind, I wanted to test out a new interview...
Healthcare Social Media
Social media is an important communication channel for healthcare providers and B2B healthcare companies. Yet, we often overlook the mental health of social media managers. It needs to be addressed.
Influencers are a great way to reach buyers for consumer goods, but would they work in healthcare? Wax Custom Communications have been successfully using influencers to motivate patients to take action.
The winners of the 2023 Social Health Awards were announced by Health Union. Congratulations to James Hollens, RARE, Parvathy Krishnan, Tina Aswani Omprakash, Sharron Rouse, PodcastDX, Cynthia Covert, Shoshanna Lipson, Gerry Langan, and David Lyons.
With shrinking budgets and continued workforce challenges in healthcare, HR leaders are collaborating with other departments in new ways. At Hackensack Meridian Health, the HR and Marketing departments have teamed up to create: a streamlined job...
The following is a guest article by Dan Carter, Digital Practice Leader at Real Chemistry We are rapidly approaching two decades of a media landscape in which social media networks have become key drivers of where conversations happen and how...