Questions are being raised about the value of marketing. What can marketing leaders do? Being a proactive, engaged, and helpful member of the leadership team is a great place to start. Here are tips on how to do just that.
Healthcare B2C Marketing
Getting busy executives, clinicians, and internal thought leaders on-camera is hard. The team at Jennings use a unique “Dance Dad Approach” to not only meet the interviewees where they are, but to put them at ease when the cameras start rolling. The...
Here are the top healthcare marketing articles published on Swaay.Health in March 2024.
The healthcare industry is experiencing disruption due to the acceleration of patient empowerment and consumerism, with retail giants hoping to capitalize. However, traditional hospitals and health systems still have unique advantages and...
The ElevatePX conference has traditionally been 100% focused on patients. The event has become more inclusive. Now it is just as much about the Human Experience – which includes nurses, physicians, caregivers, families - as it is about the Patient...
Looking for a new healthcare marketing role? Looking to hire top healthcare marketing talent? Swaay.Health is here to help. Check out this week's hot new job postings!